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Focuses on Business to Customer business on the internet in order to consider how firms with similar specific characteristics are able to realise competitive advantages. The book presents a perspective on strategic management theory.

The book locates the issue of 'vulnerability' into an international context and goes beyond existing concepts of policing and vulnerability to include multi and intra-agency working, while showing how a variety of agencies in different jurisdictions prioritise and operationalise this escalating 21st Century social problem.

"Management Research".

This edited volume at Bangladesh tourism and how it has developed and flourished. It first looks at tourism policy planning and provides a comprehensive overview of topics from tourism products and services to how they are being marketed. It also discusses how private and public tourism institutions can address future long term trends.

Management research has expanded considerably over recent decades. The impetus for such growth comes from a wide range of forces both inside and outside of the academic community stimulate and regulate its development, while the audience for which management research might be considered to be useful and the extent of that usefulness are highly contested. This book seeks to explore the forces that drive the development of management research, shape its current state and influence its future potential.

Relationship marketing builds and maintains long term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing.

Since the beginning of the century, there have been calls for the integration of traditional individualistic (micro) and management (macro) paradigms in Human Resource Management studies. In order to understand this so-called ¿black box,¿ the HR field needs research which is more sensitive to institutional and cultural contexts, focusing on formal and informal relationships between employees, supervisors and HR managers and the means by which these organizational participants enable and motivate one another. This book presents advanced quantitative and mixed research methods that can be used to analyze integrated macro and micro paradigms within the field of Human Resource Management. Multi actor, social network and longitudinal research practices, among others, are explored. Readers will gain insight into the advantages and disadvantages of different research methods in order to evaluate which type is most suitable to their research. This book is suitable for both advanced researchers and graduate students.

Examining the concept of the entrepreneurial university, this book provides readers with a comprehensive review of its key features, the various debates surrounding it and the results of research on the idea. It reviews the emergence and development of the concept of the entrepreneurial university in an historical context.

Urban Regeneration Management analyzes the regeneration management process, locating the issues within both local and international perspectives, critiquing the theoretical literature on globalization, and analyzing a variety of case studies from across the globe.

This book conceptualizes and measures the cognitive and affective aspects of subjective wellbeing from multiple different perspectives, and relates these to important factors such as values, trust, democratic rights, views about politics, and the role of the government. It examines how happiness and subjective wellbeing have evolved in Singapore.

Examines public relations from a variety of different perspectives such as management, rhetoric theory, practitioner, social psychology and historical. Previously only available in hardback.

This book provides an overview of the development of middle management in Europe, containing case studies of all the major European countries.

This is an insightful analysis of the most challenging marketing concept of the decade - relationship marketing.

This book unravels the complex range of factors affecting OHS policy, practice and outcomes. Through a wide range of primary and secondary research, it offers an accessible framework for OHS in contemporary occupational settings.

By using the human resource development framework, this book presents many of the features and issues that are present in emerging economies as they grapple with human resource development in the globalized and networked era.

This book introduces the principles of Total Quality Management (TQM), and establishes their use in Measuring business excellence in an organizational environment.

This book is the first in-depth study of the impact of contemporary management practices on a rapidly expanding set of white-collar occupations, namely technical workers.

With evidence gathered from extensive case studies, this volume provides a new look at marketing, and in particular the move to establish ostensibly 'green' marketing.

Giving an overview of the theories of Tacit Knowledge, this book explains how these relate to a background of philosophical, neurological and pedagogic literature. It also analyzes the importance of Tacit Knowledge for evolutionary models of innovation.

In this work, the authors investigate the role, status and influence of Personnel or Human Resource directors. They offer both theoretical perspectives and case studies, in order to explain the 'politics' of board relationships.

A review of how organizations are represented in various examples of contemporary culture. This book demonstrates how that culture can be read as an embodiment of knowledge about organizations and explores the potential of such knowledge and the way in which the culture can reflect on the spirit of resistance, carnivalisation and rebellion.

Attempts to establish a link between organizational strategy and the intellectual capital of an organization.

Integrating both theory and real world practices, this book advances the concepts in pricing and revenue management for services. It also discusses the buyer as an individual, presenting the concepts behind what motivates purchase and the role of price within the motivation.

How important is strategic reflexivity to business development? This book presents a new view of innovation, seeking to disclose how strategic reflexivity is embodied in specific innovation practices and management roles.

Focuses on the successful management of project endings, showing how to plan for the ending of a project, how to create ending competencies, and how to successfully manage relations with different stakeholders of a project as it is coming to an end. This book uses a real-life case in the airline industry.

Flagships are the physical apogee of consumerism, places where brand experiences are most defined and interactions with consumers are highly refined. This book studies the concept of the flagship. It covers issues such as consumerism, areas of consumption and experimental marketing theory and practise.

Contributors explore the interrelationship between managerialism, professionalism and gender identity in Britain, and examine the impact of change on those working in public sector organizations which have come under varying managerial pressures.

Constructs a comprehensive and methodical economic, planning and decision-making framework for the evaluation of proposed transportation infrastructure investment projects, based on well-established theoretical principles.