Utvidet returrett til 31. januar 2025

International Marketing and Export Management

Om International Marketing and Export Management

International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The eighth edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models.

Vis mer
  • Språk:
  • Engelsk
  • ISBN:
  • 9781292016924
  • Bindende:
  • Paperback
  • Sider:
  • 744
  • Utgitt:
  • 9. juni 2016
  • Utgave:
  • 8
  • Dimensjoner:
  • 247x192x28 mm.
  • Vekt:
  • 1174 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-7 virkedager
Forventet levering: 27. november 2024

Beskrivelse av International Marketing and Export Management

International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have international competitors in their domestic market. The eighth edition retains its clear and comprehensive coverage of the opportunities for companies of all sizes and in all industries in the export of goods, services, intellectual property and business models.

Brukervurderinger av International Marketing and Export Management



Finn lignende bøker
Boken International Marketing and Export Management finnes i følgende kategorier:

Gjør som tusenvis av andre bokelskere

Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.