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Organizational Reputation in the Public Sector

Om Organizational Reputation in the Public Sector

A strong reputation is an asset of importance that no agency can afford to neglect, as it gives power and access to critical resources. However, it must be built, maintained, and protected. This volume critically analyzes the significance of reputation and branding-related activities in the public sector, paying special attention to strategies, with case studies covering countries such as Norway, Sweden, Denmark, Australia, Israel, and the United States.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781138624085
  • Bindende:
  • Paperback
  • Sider:
  • 264
  • Utgitt:
  • 25. oktober 2018
  • Dimensjoner:
  • 226x152x22 mm.
  • Vekt:
  • 378 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 13. desember 2024

Beskrivelse av Organizational Reputation in the Public Sector

A strong reputation is an asset of importance that no agency can afford to neglect, as it gives power and access to critical resources. However, it must be built, maintained, and protected. This volume critically analyzes the significance of reputation and branding-related activities in the public sector, paying special attention to strategies, with case studies covering countries such as Norway, Sweden, Denmark, Australia, Israel, and the United States.

Brukervurderinger av Organizational Reputation in the Public Sector



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