Predictably Irrational

Predictably Irrational is a fascinating book penned by Dan Ariely, a renowned author in the field of psychology. Published by HarperCollins Publishers in 2009, this book delves into the intriguing world of human decision-making. Despite being categorized under the genre of psychology, it's a book that speaks to all curious minds who wonder why we humans often behave in ways that don't necessarily make sense. Ariely enlightens us with his insightful observations and compelling arguments, making us question our own irrational behaviors. This book is a must-read for anyone seeking to understand the hidden forces that shape our decisions. Published by HarperCollins Publishers, it's a testament to their commitment to bringing thought-provoking literature to readers around the world.

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.