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The Road to Luxury

- The Evolution, Markets, and Strategies of Luxury Brand Management

Om The Road to Luxury

Suitable for industry insiders and executives, this book presents useful data with which to craft successful business strategies. It includes academic data, with information on the business attractiveness and appropriateness of various country markets. It examines strategies and success factors of key players, and more.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780470830024
  • Bindende:
  • Hardback
  • Sider:
  • 432
  • Utgitt:
  • 20. mars 2015
  • Dimensjoner:
  • 161x238x29 mm.
  • Vekt:
  • 734 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 18. september 2025

Beskrivelse av The Road to Luxury

Suitable for industry insiders and executives, this book presents useful data with which to craft successful business strategies. It includes academic data, with information on the business attractiveness and appropriateness of various country markets. It examines strategies and success factors of key players, and more.

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