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Trendology

- Building an Advantage through Data-Driven Real-Time Marketing

Om Trendology

In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781349502431
  • Bindende:
  • Paperback
  • Sider:
  • 234
  • Utgitt:
  • 11. november 2014
  • Utgave:
  • 12014
  • Dimensjoner:
  • 155x235x13 mm.
  • Vekt:
  • 3869 g.
Leveringstid: 2-4 uker
Forventet levering: 11. september 2025

Beskrivelse av Trendology

In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe.

Brukervurderinger av Trendology



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